Coca-Cola is so desperate for freight space it’s importing ingredients on coal ships

Nicolas Rivero - October 4, 2021

‘Coca-Cola’s unorthodox supply chain move underscores the extreme frustration many retailers feel with shipping lines…The average Asia-US shipment now arrives 10 days late, according to Simon Sundboell, CEO of the shipping analytics firm eeSea. “If you’re a cargo owner, you can’t understand how you have to pay six times what you usually do and…it’s so volatile that your vessel might be three days late or it might be 20 days late,” he said. “You just can’t count on anything anymore.” ‘

See the original story at: QUARTZ